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Kuveyt Turk Picked Mobinex’ Smartface Platform to Develop Mobile Banking Applications

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31 August 2010
Source : Kuweyt Türk

Kuveyt Turk has choosen Smartface Platform to develop and manage various mobile banking applications for its customers in Turkey. Mobinex, as being provider of Smartface Platform, will also give consultancy services to Kuveyt Turk such as user interface design, user experience and application life-cycle management.

Mobile Banking refers to provision of banking- and financial services with the help of mobile telecommunication devices. Despite the fact that Mobile Banking is most often performed via SMS or Mobile Web Sites, mobile applications which are downloaded to the mobile devices are becoming more convenient for customers to use due to superior user experience and security functionalities.

“ We always are proud to take fast service of high quality through our branch offices, alternative delivery channels and correspondent banks within and outside the country employing all state-of-the art technological facilities to the depositors and investors. Our choice of Smartface Platform and Mobinex will provide us end-to-end solution from design and development to the management of cross-platform mobile banking solutions.” said Mustafa Dereci, Retail Banking Product Development Manager of Kuveyt Turk.

“Researches indicate that that the number of mobile banking users in Europe will grow from 9 million users in 2010 to 115 million users in 2015. There are two distinguished reasons beyond this huge growth; increase in the usage in mobile applications and very strict connection between information technology and finance sectors. We welcome Kuveyt Turk as becoming one of our leading partner in Turkish Banking market and we believe our success story will be repeated by Kuveyt Turk’s guidance within MENA region.” said Osman Celik, Cheif Operation Officer of Mobinex.